Cover of What's Your Story?

What's Your Story?

How to Stand Out, Create Opportunity, and Unlock Your Dream Life

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What's Your Story?

By: Simon Squibb
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A practical guide to developing the single most important skill for success—telling your story—from the inspiring social media sensation and bestselling author of What’s Your Dream?

Your story is a part of you, and as Simon Squibb has learned through his own business success, knowing how to tell it is often the difference between those who succeed and those who don’t. A good story—told in less than a minute—can galvanize people into action, whether to buy a product, invest money, or provide priceless advice.

To succeed in life, you need something that motivates you each day, fills you with purpose, and allows you to live on your own terms. A dream is necessary, but not sufficient. That dream will only succeed when other people support it.

Squibb’s first book, What’s Your Dream?, has inspired hundreds of thousands of readers to roll up their sleeves and get to work on their dreams. Now, in What’s Your Story?, he shares the formula for getting your dream out of your head and into the world.

Squibb breaks down the elements of a powerful story. He shows readers how to abandon unhelpful narratives and find ones that will win over potential customers, employees, investors, partners, and superfans. You’ll learn how to:

• Harness pain, proof, and passion to build a compelling narrative
• Craft hooks and create story loops to gain and retain people’s attention
• Grow an audience into a community, as bystanders become supporters and supporters become fans
• Earn credibility through authenticity to win the trust of your audience

For a dream to succeed, people have to believe in it. They have to want to support it. They have to tell their friends about it. Mastering your story is the key to unlocking all of that.
Business Development & Entrepreneurship Career Success Personal Development
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Reviews

“The stories we tell ourselves, for better and for worse, direct the course of our lives. If we learn to tell the stories that take us toward our dreams, we can literally live our dream lives. If you want to live your dream life, start by learning to tell your story . . . which starts by reading this book.”—Simon Sinek, optimist, bestselling author of Start with Why and The Infinite Game, and host of the podcast A Bit of Optimism

“Simon’s book is a must-read—full of essential advice on how to harness what makes you unique, how to stand out, how to open doors, and how to build the life and work you really want. Full of hard-won wisdom and easy-to-use tools and strategies, this book can help you future-proof your career in a world of AI by championing your greatest asset—you!”—Steven Bartlett

“In the age of AI your story becomes a powerful asset. This book helps you tell your story in a way that wins business and spreads ideas.”—Daniel Priestley, internationally bestselling author of Key Person of Influence

“A genuinely useful guide to the art of storytelling. Simon makes it simple, practical and, most importantly, something anyone can do well. Simon has cracked the formula for great storytelling and turned it into a practical, step-by-step guide that everyone can learn from. This is storytelling made simple. Practical, inspiring, and packed with lessons you can put into action straightaway.”—Sara Davies, The Sunday Times bestselling author of The Six-Minute Entrepreneur
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