You've built something real. So why does it feel like it's fighting you?

Revenue is rolling. You've got a team, customers, and a reputation. But growth isn't coming easily. You're firefighting more than leading. Good people keep leaving. The numbers look fine on paper, but the stress never lets up.

You don't have a marketing problem or a sales problem or a people problem. Your problem is balance... your orchestration.

Up To Eleven introduces a framework that changes how you see your entire business. Think of it as a mixing board with seven dials — leadership, marketing, sales, operations, finance, people, and culture. Most owners are maxing out a few dials while the rest sit at a four. That imbalance is the source of nearly every frustration you're feeling.

Inside, you'll find: Practical, plain-language strategies for all seven functions. Not "someday" advice, but stuff you can implement this week

A simple four-step sales process that makes selling feel like a service instead of a performance

The five SOPs every business between $2M and $5M needs to have been documented yesterday

A monthly money meeting that takes 60 minutes and eliminates financial anxiety

The hiring, onboarding, and retention playbook that stops the revolving door

A 90-day sprint system for continuous improvement that actually sticks

This is not an MBA textbook. There's no jargon, no theory, and no frameworks you'll never use. It's written by two guys who've built businesses, screwed things up, and figured out what actually works.

Bob Harms and Len Silverman are co-founders of Up To Eleven Strategy Group, where they work alongside founders and CEOs as hands-on partners in marketing, sales, and operations. This book is the playbook they wish someone had handed them a decade ago.

Short chapters. Honest talk. A book you'll finish in a day or two and reference for years.

Your business isn't broken. It's just out of tune. This book shows you how to dial it up all the way to eleven.