Cover of Subliminal Persuasion

Subliminal Persuasion

Influence & Marketing Secrets They Don't Want You to Know

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Subliminal Persuasion

By: Dave Lakhani
Narrated by: Dave Lakhani
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Summary

If you're an entrepreneur, salesperson, advertiser, or business owner, understanding the art of subliminal persuasion will give your bottom line a big boost. In Subliminal Persuasion, master marketer Dave Lakhani reveals in step-by-step detail the exact techniques that really work in persuading and influencing others. It's not about lying or tricking anyone, it's about knowing what will appeal to people and how to communicate that appeal effectively, profitably, and ethically. This is marketing that really convinces.

©2008 Dave Lakhani (P)2010 Gildan
Marketing & Sales
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