EP 9: Step 6 - Decide
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🗓️ FREE 2027 Goal Setting & Business Planning Workshop | Tuesday, Dec 8 at 11am ET on Zoom
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Walk into 2027 with a real plan. In 90 minutes, we’ll work backward from the life you want to your daily number, pick the 2–3 lead sources worth going all in on, and build your one-page 2027 business plan live, with a free workbook. Seats are limited.
Ep 9: Step 6 – Decide
Most agents decide what’s working based on how they feel. Feelings lie. Numbers don’t.
This is the final step of the Mile Deep Method. I break down how to use your numbers to decide which lead sources to scale, which to fix, and which to cut.
In this episode:
- The full funnel to track for every lead source, from leads in to closings and income
- How to find the real bottleneck before you change anything
- My scale, fix or stop rule, and why I only keep a source that returns at least 2X
- How an Inner Circle agent with 47 seller leads went from 2 appointments to booking 7 in one day, just by fixing her scripts
- Why I stopped Realtor.com after 90 days, and how my open houses went from about 1.8X to 10X
- Why you rerun the method every quarter
Homework: Pull your last 12 months of closings and count them by lead source. Then set up a scorecard that tracks each source from lead to close.
🔗 Free Mile Deep Worksheet: https://miledeepmethod.lovable.app/worksheet
🔗 The Mile Deep Method course. Use code PODCAST for $100 off: https://miledeepmethod.lovable.app/course
🔗 The Inner Circle, with group coaching every other week and a one-on-one with me on the off weeks: https://ryanholub.com/shop/c78a5c29-91c8-456a-9c57-2fc50c438772
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