Cover of Episode 1: If It's Free, Who's Paying

Episode 1: If It's Free, Who's Paying

Episode 1: If It's Free, Who's Paying

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Your favorite app costs nothing to download—but someone still pays to keep it running. So where does the money come from?
In the first episode of Money Logic, host Ethan Edward explores the business behind “free.” From advertising and paid upgrades to free trials, referral commissions, and investor funding, discover how companies cover their costs when you’re not paying directly.
Through everyday examples and simple storytelling, learn to ask three revealing questions: Who supplies the money? What are they paying for? And how does that shape the service you use?

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